If you’re an IT vendor, I know you’re looking to snag your dream MSP. Unfortunately, so are tens of thousands of others. If closing the deal seems like a bit of an uphill battle, you’re mostly right. There’s tough competition and tons of options. However, figuring out what to say to attract, hold the attention of, and get a second meeting with that MSP you’re just dying to close, really isn’t rocket science. Five Elements of a Great Pitch I’ll also note that a pitch can be a … [Read more...] about Working on Your Sales Pitch? You Need My Top Five Tips to Make it Great.
The way we consume information has changed. The world has been conditioned to think in 142 characters (thanks, Twitter), or 30-second Tik Tok videos. And whether or not you love cute dog videos or following the latest dance craze, the online platforms where so many of us interact have become noisy. On Facebook and LinkedIn, for example, you may be connected to everyone from doctors to lawyers to family to people you work with to old friends to others in your industry, and on and on. Out of … [Read more...] about Five Ways to Accelerate Your Personal and Business Brand in the IT Channel
I’m always on the lookout for the next big thing. As someone who’s been in the IT channel space for more than 20 years, I like to keep my pulse on what’s happening, staying in touch with what’s new and exciting. But not every new startup is worth my investment dollars. As someone who has built, scaled and exited my own companies, and now advises startups on how to attract and prepare for investors, I need potential investments to show me something special. (Spoiler: Very few measure … [Read more...] about My Top 5 Tips for Choosing Investment-worthy Companies
In full transparency, this is the 1st time in my professional career that I have had… time. The time to sit back and really think about what got me here, what I’m interested in, what motivates me, and what kind of impact that I want to have on this world. To help me really dig into these questions, I hired a company that helped me facilitate a completely anonymous survey about how people view me! Risky, I know… but, it had to be done. I had sent this survey out to friends that … [Read more...] about Confessions & Reflections: My journey in the IT/ Channel and how (we) win as a community in 2021 and beyond…